Lubrizol Life Science Health (LLS Health) has recently developed plant-based, iron-fortified gummies designed to cater to the specific needs of pregnancy-minded women. This innovative product is part of the company’s new Nutra 2.0 mission, which focuses on addressing the concerns of consumers through insights-driven solutions. The LIPOFER™ gummies are a convenient, once-per-day product that offers a delightful taste experience and easy digestion, addressing the common challenges associated with daily iron consumption.
The cutting-edge microencapsulation technology used in LIPOFER™ ensures the iron remains stable throughout the formulation and manufacturing process. Iron pyrophosphate is micronized to reduce particle size and encapsulated in protective matrices, resulting in better absorption, increased bioavailability, and minimal side effects. The technology also offers improved functional properties for formulators, including enhanced water dispersibility and reduced interactions with other active ingredients.
LLS Health will showcase the vegan gummy prototype at Vitafoods Europe in Geneva, stand #D60. The LIPOFER™ gummy was specifically developed to overcome the negative issues associated with traditional chewable iron supplements, such as unpleasant metallic taste, hardened texture, unstable color, and gastrointestinal side effects. The gummy delivers 10mg of elemental iron in a single dose—higher than most single supplement products in the market.
Several studies have demonstrated the efficacy of LIPOFER™ products, highlighting improved bioavailability and increased iron absorption compared to standard iron salts and other commercially medically prescribed products. The LIPOFER™ solution allows nutraceutical manufacturers to develop their formula, including the microencapsulated iron in a tasty, fruit-flavored, pectin-based gummy.
LLS Health’s consumer behavior research conducted by 113 industries found that pregnancy-minded women’s top three concerns were: experiencing side effects such as stomach upset, nausea, or constipation; ensuring nutrient absorption; and easy incorporation into their daily routine. The LIPOFER™ gummies effectively address these concerns, making them an ideal choice for women who are ready to conceive or already pregnant.
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